Job Function:
The jobholder plays a key role in launching the products and services globally. Responsible for leading the development & implementation of the global marketing plans of Oman Sail.To expand existing markets by tracking and analyzing markets to increase global market share.
Key Responsibilities Areas
• Contribute to the annual marketing plan and strategy for the international market segment
• Manage the marketing budget as per pre-assigned shared figures
• Identify market/customer opportunities, execute against positioning strategy and develop supporting programs for the strategic initiatives
• Play the leading role in developing promotional concepts and programs that are focused on supporting the Directors
• Manage the marketing for various departments, events, Oman Sail programmes and initiatives, and also the planning and management of particular events (pre-assigned)
• Monitor and evaluate competitor and client intelligence and develop appropriate strategies to optimize potential opportunities
• Provide strategic thought leadership to Director of Marketing & Communication.
• Collaborate with internal PR/creative/social media teams and any external marketing/advertising and media buying partners
• Vendor /Dealer quality assurance
• Manage the marketing, storage and distribution of promotional merchandise and point of sale material required for global market, including clothing, banners, flags etc.
• Ensure Oman Sail’s websites are in line with the brand identity and guidelines
• Manage the sponsorship programmes in accordance with Corporate Marketing objectives and guidelines
• Manage the team members (as a line manager)
Job Details
| Date Posted: | 2016-07-14 |
| Job Location: | Oman |
| Job Role: | Marketing/PR |
| Company Industry: | Other |
Preferred Candidate
| Career Level: | Mid Career |
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